Fredrik Limsater of ftrack | Interview snippets from NAB BuZZ 2019 podcasts with Larry Jordan

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Larry Jordan: Our next guest is the CEO of a new company. Well, a new-ish company. Well, actually, they're becoming less new every day. He's the CEO of ftrack. His name is Fredrick Limsater and, Fredrick, thanks for joining us today.

Fredrik Limsater: Thank you very much, Larry. Pleasure to be here.

Larry Jordan: I will confess that I had not heard about ftrack until you released your new review package and I discovered you at that point. And so you have other software out, but especially for me, tell me what ftrack does.

Fredrik Limsater: So ftrack is a collaboration platform for the creative industry. So we do product management, production tracking, and media reviews all only one platform. We serve many different industriesÔøΩ entertainment, media and entertainment, product design, broadcast, episodic TV and so on.

Larry Jordan: What got you interested in this in the first place?

Fredrik Limsater: So my background is from the film industry, but before that, I was an engineer. I love to improve processes and work and I could see the need.

To read and hear more of this 2019 NAB BuZZ podcast, go to the Simon Says media player here.

Note: all podcast content, including the transcripts, are owned by and are the copyright of Digital Production BuZZ.

About Larry Jordan/Digital Production BuZZ

Larry Jordan is a 50-year veteran of media. Throughout his career, he has edited, produced, and directed at the local and network TV levels, and he's done extensive work with corporate training videos. He started his namesake website,, in 2003 and began using his extensive industry knowledge to educate current and aspiring media professionals. He has authored nine books and thousands of how-to articles on both production and post-production.

Digital Production BuZZ is a weekly podcast that focuses on the latest trends and advancements in media technology and also shines a light on the industry's leading innovators.

To learn more about Digital Production BuZZ and Larry Jordan, head here.

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